Tag Archives: marketing

Top 13 Must-Have Facebook Applications for Business

By Wendy Suto (c) 2010

It’s now or never if you want to secure your business real estate on Facebook.  Fan pages for business are quickly catching on for all types of industries; however, not all fan pages are maintained effectively thus missing valuable traffic and engagement with fans AKA potential customers and clients.

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Facebook and other social networks are all about people and relationships.  Business owners want to build their reputation, so that they become trustworthy, credible and knowledgeable about their audience to provide them with the products or services they need.

Social networks work the same way.  Who is your company’s audience and what do they want from you?  How are you going to attract more people to your page’s network?

Two ways to boost your network and reputation on a Facebook Fan Page: consistent updates and applications.

Filed in Online Marketing | 29 Comments

Ten Steps To Build Credibility with Your Followers

What is credibility?  According to the dictionary it means; “The quality, capability, or power to elicit belief.”  In short, it means my ability to convey to my followers that I am truthful and honest.
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You can trust and believe what I say.  How do I get you to believe this about me?  I am going to give you ten steps to build credibility with your followers.
 

1.  Verify that the information on my site is accurate

You can do this by getting third party support for the information you present.  When you give links to your source material, even if people don’t go to those links, you are showing your confidence and trust in what you’re giving out.
 

Filed in Online Marketing | 9 Comments

The Top 7 Facebook & Twitter Strategies that are Working Right Now

By Christine Gallagher (c) 2010

One of the great things about the work I do is that I have a bird’s eye view of what’s working and what’s not when it comes to social media.  Every so often I like to give sort of a “state of the union” on Facebook and Twitter best practices, because as I am sure you know, social media is constantly growing, changing and evolving.

As you’ll see, some of the strategies I am recommending are tried and true – they have been working since day one and will probably continue to for the foreseeable future.

However, there may be a few here that you’ve not ever considered – or may even be surprised by.  But they are what I see as being the biggest keys to success and results for business owners on the two hottest social networks on the planet: Facebook and Twitter.

1. Find Your Peeps

What this means is that you want to become part of the community you are looking to serve.  The first step of course is to be clear on whom it is you want to serve and what problem you are solving for them.  Once you know that, the goal is to go where they are hanging out.

Filed in Online Marketing | 22 Comments

3 Ways To Successfully Promote Your Online Business

Many people are looking for proven ways to promote their Internet business for free.  You may be one of them who do not feel you have a lot of money to spend on advertising your online business.

In this article I want to give you three guaranteed ways that you can build your Internet marketing business successfully and not invest a lot of money to do it.

Now I will admit that this is going to take time on your part.  That is one thing about the Internet!  What you lack in money you can make up for by investing time.

Online Business Marketing

1.  You see a lot of Internet marketers doing article marketing and there is a reason for that.  This is one form of free advertising that can help you build your Internet business.

Filed in Online Marketing | 3 Comments

Don’t Let Akismet Steal Your Auto Approved DoFollow Backlinks

If you are a blogger, you probably have or still face trouble with spam comments to your blog. Many bloggers delete all of their spam comments every day. Some bloggers protect their blog comments with plug-ins like Akismet. Only a few bloggers change their unwanted comments in to high quality, one way backlinks.

Spam      NO SPAM      Spam 

Filed in Free PR+ OneWay BackLinks, Online Marketing, seo services | 2 Comments

Can Social Networking Improve Your Business and Your Life?

If you can’t fathom jumping into the online world of social media for your business, start with your personal life.

You’ve probably heard that any business committed to long-term growth has added social media to their marketing plan matrix. You’ve also probably heard your friends, colleagues, competitors, and, of course, your kids bragging about how social networking has solidified deals, increased business, or kick-started a creative campaign. But, alas, this Internet thing is not for you, right?

If it’s hard to imagine why you need to jump into this alternative universe if your business is already running smoothly, consider starting with the light version of social networking by setting up a personal account on Facebook. Joining the world of Facebook can be a real turning point in your relationships, family management, social life, and self-improvement; the likes of which could not ever have happened before. Here are just a few examples of the life- changing purposes a personal Facebook account can serve:

Filed in Online Marketing | 14 Comments