Category Archives: Online Marketing

Ten Steps To Build Credibility with Your Followers

What is credibility?  According to the dictionary it means; “The quality, capability, or power to elicit belief.”  In short, it means my ability to convey to my followers that I am truthful and honest.
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You can trust and believe what I say.  How do I get you to believe this about me?  I am going to give you ten steps to build credibility with your followers.
 

1.  Verify that the information on my site is accurate

You can do this by getting third party support for the information you present.  When you give links to your source material, even if people don’t go to those links, you are showing your confidence and trust in what you’re giving out.
 

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The Top 7 Facebook & Twitter Strategies that are Working Right Now

By Christine Gallagher (c) 2010

One of the great things about the work I do is that I have a bird’s eye view of what’s working and what’s not when it comes to social media.  Every so often I like to give sort of a “state of the union” on Facebook and Twitter best practices, because as I am sure you know, social media is constantly growing, changing and evolving.

As you’ll see, some of the strategies I am recommending are tried and true – they have been working since day one and will probably continue to for the foreseeable future.

However, there may be a few here that you’ve not ever considered – or may even be surprised by.  But they are what I see as being the biggest keys to success and results for business owners on the two hottest social networks on the planet: Facebook and Twitter.

1. Find Your Peeps

What this means is that you want to become part of the community you are looking to serve.  The first step of course is to be clear on whom it is you want to serve and what problem you are solving for them.  Once you know that, the goal is to go where they are hanging out.

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